The Primal Performance coaching team led by owner and head coach Big John

Follow the tried and true primal methods that John has developed over his career for developing an elite strength in a fast safe and efficient manner

John has been in the industry and the sport of powerlifting for over a decade, some even say he was raised by the barbell, what sets the primal system an apart is its both science and real-world application backed

Our system is also not black and white it is designed to make every lifter the strongest they can be there is no right or wrong stance or training program we do however believe there is a best one for every lifter and it’s going to look very different depending on the level you compete at, your body size and leverages and many other factors

This system was developed with both powerlifting and strength and conditioning for athletics being the major influencers

During the early years of Johns’s career, he worked as a strength and conditioning coach under a few of the best coaches in the world along with his powerlifting competitions and learned from all the lifters that he could as well as ripping apart every book Lou Simmons ever talked about. He came up with a system that produces amazing results for raw lifters in a fashion that is sustainable and smart

The primal coaching team has been using it since we started and the results we have created for our lifters speak for themselves

We have taken many lifters form sub-par totals or never lifting and turned them into elite level lifters


Our coaching system ss designed to make our lifters succeed it focuses on high quality technical and meet day coaching putting the lifter’s goals first

We offer the best in terms of coaching and technical feedback in the industry

Whether you work with us online, in person or hybrid you will get results

We use a programing app with demos of all exercises for every lifters program

Each program is signed off by John before it is sent out to the clients
We leave no stone unturned we work on everything, warm-up, nutrition, lifestyle coaching, recovery, types of equipment etc the list goes on we go after everything to make you the best you can be!! We are partnered with Project Health to provide our team with the best treatment possible

We have created a community of lifters in person and online that support each other and push each other to get better, unlike other powerlifting gyms where lifters compete with everyone we work together!!!

Come see why primal is the place for powerlifting in Mississauga and Brampton and the surrounding areas!


At Primal, we have a tired system for our lifting team to ensure you develop properly, we are an OPA registered club ( Ontario IPF affiliated federation), that has a different approach to how lifting teams should operate. We are one of the only powerlifting teams in Mississauga and Brampton, that provides in person and online coaching options

To join the team you must be a in-person, hybrid or online coaching client of primal:

Rookie team

  • Competes in charity and Mock meets mainly the Forge Powerlifting League
    (check out the next event coming up)
  • The goal here is to learn how to compete in a low-pressure environment
  • Many lifters here are looking to graduate on up to the intermediate team
  • Some are happy to stay here and have fun

Intermediate Team

  • Compete in OPA, CPL and WPC
  • Here we compete at local and provincial level meets
  • with the goal to join the elites in the future
  • and national and international competitions in the future

Elite Team

  • Compete National level and higher
  • National titles and world records are the elite teams’ first and foremost goal
  • We have fun but we take it very serious at this level
  • Expectations are very high for our elite team, it’s not something we just let anyone join our only goal at this level is winning period

Powerlifting Team accomplishments


  • Medals in all federations in Canada at the national level both male and female 
  • many of our developed lifters have gone on to compete in the high levels of powerlifting 
  • all our long term powerlifting clients got significantly stronger on all lifts 
  • We have taking many newbies from the ground level and turn them into super strong lifters! 
  • An almost zero % injury rate among our lifters!!! this is a something we pride our selfs on, we make our lifters move much better during there time with us and it greatly reduces injury risk

Powerlifting Coaching Options:


Varies for assistat coaches $60-$90 a session

Head coach $100-$120 a session



The best of both worlds in person enough to make some major technical adjustments and online for daily feedback and weekly accountability and adjustment

Basic $400 Online coaching plus 2 session per month

Elite $500 online coaching plus 4 sessions per month


Not your fitness influencer style of online coaching

  • Weekly 30-minute coaching calls
  • Program adjustment as needed
  • Technical Video feedback as needed on all lifts
  • Email and Text support as you need

$400 monthly plus hit

We program for what you need to get to your goals, not a template, with our coaches online coaching is like having a coach 5 days a week!!

Got a Question about Powerlifting ask us!

When you want to get a quote or simply ask a question, reach out to us via our Contact page